tender for services for social media marketing; 1 content development & production (digital + regional) 2 reels / short-form videos (15 s – 60 s) in hindi and regional languages (as required) 3 explainer / long-form videos (2–3 min) in hindi and regional languages (as required) 4 success story documentaries (15–20 min) in hindi and regional languages (as required) 5 youtube shorts in hindi and regional languages (as required) 6 static posts (festival, milestones, achievements) in hindi and regional languages (as required) 7 carousel posts (educational, process guides) in hindi and regional languages (as required) 8 facebook live sessions (q&a, expert talks, launch events) 9 whatsapp broadcast messages (multilingual) in hindi and regional languages (as required) 10 broadcast videos (whatsapp + fb + instagram) in hindi and regional languages (as required) 11 voice messages (hindi + 4 regional languages) 12 blog articles / website content 13 multilingual adaptation (hindi + 4 languages) 14 multi-channel deployment & promotion 15 video / reel / video views on facebook 16 video / reel / video views on instagram 17 video / reel / video views on youtube 18 website visits 19 sms / vrs campaign 20 post reach on facebook 21 post reach on instagram 22 interactive activities (polls, quizzes, farmer queries, photo drives) in facebook, instagram and whatsapp 23 whatsapp group setup (avg. 100 farmers × 50 groups) 24 community engagement & field activities 25 ambassador network development & mobilization 26 training & orientation sessions (for ambassadors / farmer leaders) 27 participatory campaign 28 scheme registration 29 performance monitoring & evaluation 30 analytics dashboard development & maintenance 31 monthly performance & impact reports 32 impact assessment studies (baseline & endline) 33 setup & technology infrastructure (fixed one-time cost) 34 platform setup (social media + website + tools + hosting) 35 deployment of dedicated project resources 36 program manager + field coordinator (full time, 12 months) please enable macros to view boq information