Online Loyalty Redemption Platform & Purchase Of E / M Voucherstender For Online Loyalty Redemption Platform & Purchase Of E / M Vouchers1.Bharat Petroleum Corporation Limited ( Bpcl ) Is A Fortune 500 Navaratna Psu Engaged In Manufacturing And Marketin-Multi State

Online Loyalty Redemption Platform & Purchase Of E / M Voucherstender For Online Loyalty Redemption Platform & Purchase Of E / M Vouchers1.Bharat Petroleum Corporation Limited ( Bpcl ) Is A Fortune 500 Navaratna Psu Engaged In Manufacturing And Marketing Of Diverse Range Of Petroleum Products Including Vide Range Of Lubricants For Automotives, & Industrials , Power Plants And Other Special High Power Application . Bharat Petroleum Corporation Limited ( Bpcl ) , Invites Bids Under Two Parts Bid ( Technical And Commercial ) From Capable Domestic Bidders For Management Of Rewards And End To End Fulfillment For Their Loyalty Programs For Lubricants.2.We Intend To Engage An Agency For Setting Up The Online Loyalty Redemption Platform & Issuance Of E Voucher / M Voucher On Pan India Basis3.Scope Of Work:A.Loyalty Customers / Members Will Redeem Their Reward Points For E Gift Vouchers, Using The Following Modes / Platforms.A ) Customer Portal - Websiteb.All Such Redemption Data / Details Will Be Integrated With The Systemic Platform Between Bpcl Secondary Sales Platform And The Reward Platform Of The Successful Bidder Herein After Called / Referred As “Reward Manager” Or “Vendor”, Through A Web Service Interface On Real Time Basis. Vendor Is Required To Have Necessary Robust Infrastructure To Meet This Requirement.C.Redemption Could Be For A E-Voucher ( Stand-Alone E-Voucher In The Form Of M-Code, Email ) D.Reward Manager To Provide All The Following Features Under This Scope Of This Worka ) E-Voucher ( M-Code, E-Code ) For One Time Use ( Will Cater To Customers Who Does Redemption Using Sms And Bpcl Secondary Sales Platform / Web Portale.Value Voucher For Particular Product / Merchant / Retail Brand From A Predetermined List Should Be Made Available. Vendor To Enhance And Refresh Such List Of Merchants And Vouchers For Every Quarter Only On Receipt Of Advice From Bpcl.F.Redemption Portal Of Vendor Should Be Integrated With Bpcl Reward Management Module Portal For Which Bpcl Will Provide / Publish Apis And The Portal Should Have Bpcl Branding And Look And Feel Of The Portal Should Be Decided Mutually. G.Issuance Of E Vouchers Should Be Real Time Basis Or Maximum Within One Hour From Time Of Redemption For All The Cases Where Redemption Is Done On Integrated Portal. Real Time Of Burning Of Points, Integration With Secondary Sales Platform Portal Of Bpcl. Own Technology Platform To Support Robust Reward Program With Full Right For Any Change In Application Required.H.Integration Of Vendor Portal And Secondary Sales Management Portal Providing Service To Bpcl And Managing Host Of Activities Such As Within A Defined Timeline As Specified Below:A ) E-Vouchers / M Vouchers Instantly / Real Time Of Receiving The Data Post Redemption By Customer.B ) Complete Web View And Website Development With Modules Like : My Account / Transaction History / Point History / Inventory & Billing Management / Reward Catalogue / Resending Of Vouchersc ) 365 Days Customer Support Desk With Dedicated Customer Service Desk. Ivr & Toll Free Numbers Along With Missed Call Facility .Offline Redemption Deskd ) Complete Data Validation Of All Registered Retailer. Collection Of Kyc ( Company And Person ) And Validating Kyc Submitted Against The Concerned Person Registered ( Online ) . Random Checking Of Kyc By Physical Verification Of 5% Of Award Customer In A Year. Bidder To Ensure Rewards Are Sent To Correct Person Registered In That Firm As Per Kyc Done.E ) There Should Be Auto Synchronization Mechanism To Ensure That The Loyalty Platform And Secondary Sales Management Platform Are In Sync At Any Given Point In Time. However A Notification Should Be Issued To The Bpcl Administrator On Every Day End ( Mid Night Batch Closure Report ) On The Synchronization Taken By Way Of Email & Sms. In Case Of Any Day End Synchronization Failure, Further Redemption Should Be Locked Till Previous Day Issue Has Been Addressed. In Case Such A Scenario Develops Wherein The Redemptions Have To Be Stopped Temporarily Then The Loyalty Portal Should Communicate Appropriately To The Customer.F ) Reconciliation Report Of Points Burned Vs Loyalty Redeemed At Customer Level To Be Provided On Weekly Basis By Automated Email. However The Format Of The Reports Can Be Formalized At The Time Of Designing And Discussion.G ) Delivery Of E-Voucher / M-Voucher Report Should Be Provided To Bpcl Administrator On Daily Basis And Weekly Basis. The Vendor Must Ensure That This Report Is Consistent Before Sending To Bpclh ) Provide Vapt / Wapt Compliance Report Issued By Cert – In Empaneled Security Auditor ( For Application Hosted Within India ) . Vapt / Wapt Should Be Repeated After Every Year Or Major Upgrades, If Any.I.Communicate The Customer Through Sms And E-Mail On Every Successful Event Of Issuance Of E-Voucher And Dispatch Of Physical Voucher As The Case May Be. ( Mobile Number And E-Mail Id Will Be Made Available In Initial Data File ) J.To Handle E-Vouchers Effectively, Vendor Should Have An Ownership And Robust Tried And Tested Electronic Platform / Engine To Push E-Codes / M-Codes, So That Timelines Are Met.K.Specific Value Vouchers / Product Vouchers Should Be Delivered As M-Code Or E-Code For Customer To Redeem At The Brand Specific And Designated List Of Stores, Without Any Hassles As Per Published Terms And Conditions Of The Particular Brand.L.The Validity Period Of E-Vouchers And M-Codes Are Governed By Validity Clause Of The Individual Brand.M.On Expiry Of Contract Period Vendor Should Ensure That Vouchers Issued During The Contract Period Are Honored By The Respective Merchants Till The Validity Period Of That Voucher. ( Vendor Should Confirm This On Their Letter Head Before The End Of The Contract ) .4.Bpcl Wants To Outsource Management Of The Entire Loyalty Redemption Platform And End To End Rewards Fulfillment For Its Secondary Lube Customers. The Outsourcing Model, Will Involve Procurement Of Rewards Vouchers Of Various Brands Both In Electronic And Physical Forms And Fulfillment To Customers Either Through Courier Service, Speed Post Or Electronic Medium Or All. The Service Provider Will Be Given Due Authorities And Freedom To Operate The Rewards Management And Fulfillment Process As Required, Along With Bpcl Staff And Deliver Desirable Service Levels. Bpcl Will However Lay Down Necessary Guiding Principles Of Security, Information Confidentiality, Accessibility And Interface With Other Vendors / Business Partners Who Have Primary Relationship With Bpcl5.Structure Of The Tender: It Is A Two Part Bid E-Tender, Having Bidder Qualification Criteria ( Bqc ) And Price Bid. Please Visit The Website Https: / / Bpcleproc.In For Online Participating In This Tender And Submitting Bid. The E-Tender Consists Of The Following Annexure. Bidders Have To Carefully Study The Complete Tender Documents For Participation:.6.For Clarifications, If Any, Please Feel Free To Contact Us On Any Working Day Between 10:00 Am To 4:00 Pm: •Senior Manager Marketing Lubes Hq– 022-224062570Email :Pradeepkgupta@Bharatpetroleum.In •Office Address: Bpcl, Lubricants Hq, 6Th Floor, Priyadarshini Bldg, Sion-Trombay Road , Eastern Express Highway, Sion , Mumbai - 400 022Yours Faithfully, For Bharat Petroleum Corporation Ltd.Senior Manager Marketing Lubes Hq

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