implement of information and mass education awareness program among the citizens of chakan municipal council area under the information education and communication component of swachha maharashtra survekshan 2.0 and mazi vasundhara 5.0-1 inter personal communication 1.1 daily planning of awareness activities related to swachh bharat and swachh survekshan:- as per sbm 2.0 guidelines and ss toolkit. conducting awareness campaigns in homes, gates, societies, residential areas, public places, schools, colleges etc. to provide information on cleanliness and download swachhta app. - pasting stickers related to cleanliness, distributing pamphlets (information sheets). - collecting information using ict based waste collection monitoring technology app and using technology to collect house to house waste. - organizing various swachhta rallies in the city. 2 1.2 organizing weekly awareness campaigns - target groups: self-help groups (shgs), local groups, ngos, stakeholders, schools, colleges, gates society etc. 3 1.3 monthly outstanding performance awards 1. swachhta brand ambassador 4 2. swachhta champion 5 3. best swachhta worker 6 1.4 monthly training and capacity building 1. swachhta brand ambassador 7 2. swachhta champion 8 3. swachhta worker 9 4. municipal council officers and staff 10 1.5 organizing competitions 1. swachh ward competition 11 2. swachh school 12 3. swachh rwa 13 4. swachh hotel 14 digital media 2.1 social media investment strategy and planning: publishing sbm awareness posts on various digital and social media platforms. 15 2.2 policy development: preparing a detailed social media strategy keeping in mind the sbm iec objectives. 16 2.3 content creation: creating informative and educational posts (infographics, videos). 17 2.4 content scheduling: regular posting on major platforms like facebook, twitter, instagram, linkedin. 18 2.5 community management: interacting with followers, responding to them. 19 2.6 campaigns and challenges: organizing digital media campaigns and challenges to increase public participation. 20 2.7 influencer collaboration: creating more reach and impact by partnering with influencers. 21 2.8 analysis and reporting: preparing monthly performance reports. 22 2.9 delivering cleanliness messages through auto/led screens in the city 23 mass media 3.1 creating ulb cleanliness anthem and promoting it on digital and social media platforms. 24 3.2 creating public awareness by creating swachh bharat janajagruti short films. 25 3.3 highlighting cleanliness initiatives by creating swachh bharat karya city documentaries. 26 3.4 broadcasting of audio spots on all india radio, video spots on national tv, print advertisements in national media. 27 3.5 broadcasting of audio spots on private fm channels. 28 3.6 broadcasting of video spots on local cable tv. 29 3.7 print and outdoor advertisements in local media. 30 smb iec documentation and data management a. collection of ulb data and preparation of regular data sets for filling in mis. 31 b. preparation of documents for swachh survekshan, gfc & odf/odf+/odf++/water+ protocols. 32 c. guidance for on-field activities. 33 gvp spot development gvp spot development (large garbage accumulation sites, red and yellow spots): beautification of gvp sites