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| 1 | Project Staff as per EOI Programme Manager (1)Technical Consultant (1)Community Mobilisers (5)Total for 12 months |
| 2 | Pamphlet and Canopy 1. 20000 Pamphlets2. 5000 Posters |
| 3 | Social Media advertisement broadcasting through SMS, Whatsapp Messaging, Facebook, Instagram Sending of approx. 50,000 SMS/month for SWM awareness, sanitation drives, segregation at source, anti-littering awareness and citizen participation campaigns.Considering prevailing bulk SMS market rate @ Rs. 0.20 per SMS including DLT registration, gateway, service charges and GST.Calculation: 50,000 × Rs. 0.20 = Rs. 10,000/- |
| 4 | Social Media advertisement broadcasting through SMS, Whatsapp Messaging, Facebook, Instagram Bulk dissemination of digital IEC pamphlets, posters, short awareness videos and public notices through WhatsApp broadcasting system including template preparation, media circulation, campaign handling and software/service charges.Lump sum provision |
| 5 | Social Media advertisement broadcasting through SMS, Whatsapp Messaging, Facebook, Instagram Hiring of local influencers/content creators for preparation and promotion of minimum 05 awareness advertisements/reels/videos related to cleanliness, source segregation and SWM awareness.Including scripting, shooting, editing, voice-over and content creation charges.Calculation: 05 Ads × Rs. 10,000/- per ad = Rs. 50,000/- |
| 6 | Social Media advertisement broadcasting through SMS, Whatsapp Messaging, Facebook, Instagram Facebook & Instagram Paid Advertisement Campaign (Meta Ads) | Sponsored promotion/boosting of IEC reels, posters and awareness videos through Meta advertisement platform.Targeted digital advertisement campaign with approx. 1,000 impressions/reach per day for public awareness regarding SWM activities.Considering advertisement rate @ Rs. 400 CPM (Cost per 1000 impressions) including audience targeting, advertisement optimisation and campaign handling charges.Calculation:1,000 impressions/day × 30 days = 30,000 impressions/month30,000 ÷ 1000 × Rs. 400 = Rs. 12,000/- per month | 12,000 |
| 7 | Nukkad Natak’s & IEC campaigns Cultural Program 1. Nukkad Natak/Cultural Program Event @ 3 No of Nukkad Natak in a month |
| 8 | Outdoor brandings at specific locations 1.Flex M.C. Recognized Locations (with Frame) 2000 sq feet 2. Digital Hording video Display Van for 30 Days |
| 9 | Workshops and Seminars 2 Workshop/Seminar Per month Awards, Certificate, refreshment etc for 50 participants event |
| 10 | Safai Mitra Training and Health Checkup Camp(Including Medicine and refreshment) Please Enable Macros to View BoQ information |
