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| 1 | Content Development & Production (Digital + Regional) |
| 2 | Reels / Short-form Videos (15 s – 60 s) in Hindi and regional languages (as required) |
| 3 | Explainer / Long-form Videos (2–3 min) in Hindi and regional languages (as required) |
| 4 | Success Story Documentaries (15–20 min) in Hindi and regional languages (as required) |
| 5 | YouTube Shorts in Hindi and regional languages (as required) |
| 6 | Static Posts (Festival, Milestones, Achievements) in Hindi and regional languages (as required) |
| 7 | Carousel Posts (Educational, Process Guides) in Hindi and regional languages (as required) |
| 8 | Facebook Live Sessions (Q&A, Expert Talks, Launch Events) |
| 9 | WhatsApp Broadcast Messages (Multilingual) in Hindi and regional languages (as required) |
| 10 | Broadcast Videos (WhatsApp + FB + Instagram) in Hindi and regional languages (as required) |
| 11 | Voice Messages (Hindi + 4 Regional Languages) |
| 12 | Blog Articles / Website Content |
| 13 | Multilingual Adaptation (Hindi + 4 Languages) |
| 14 | Multi-Channel Deployment & Promotion |
| 15 | Video / Reel / Video Views on Facebook |
| 16 | Video / Reel / Video Views on Instagram |
| 17 | Video / Reel / Video Views on YouTube |
| 18 | Website Visits |
| 19 | SMS / VRS Campaign |
| 20 | Post Reach on Facebook |
| 21 | Post Reach on Instagram |
| 22 | Interactive Activities (Polls, Quizzes, Farmer Queries, Photo Drives) in Facebook, Instagram and WhatsApp |
| 23 | WhatsApp Group Setup (Avg. 100 farmers × 50 groups) |
| 24 | Community Engagement & Field Activities |
| 25 | Ambassador Network Development & Mobilization |
| 26 | Training & Orientation Sessions (for Ambassadors / Farmer Leaders) |
| 27 | Participatory Campaign |
| 28 | Scheme Registration |
| 29 | Performance Monitoring & Evaluation |
| 30 | Analytics Dashboard Development & Maintenance |
| 31 | Monthly Performance & Impact Reports |
| 32 | Impact Assessment Studies (Baseline & Endline) |
| 33 | Setup & Technology Infrastructure (Fixed One-Time Cost) |
| 34 | Platform Setup (social media + Website + Tools + Hosting) |
| 35 | Deployment of Dedicated Project Resources |
| 36 | Program Manager + Field Coordinator (Full time, 12 months) Please Enable Macros to View BoQ information |
