Tender For Rfp - Engagement Of Agency For Development Of Radio Jingle On Sd-Implant For Rajasthan

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Tender For Rfp - Engagement Of Agency For Development Of Radio Jingle On Sd-Implant For Rajasthan Rajasthan has achieved below replacement level fertility rate (2.0) but still 20% fertility is unwanted in Rajasthan and state will need to serve additional 32 lakh women by 2036 to achieve its reproductive health goals. State has recorded tremendous improvements from NFHS-4 to NFHS-5. Unmet need for family planning has decreased from 12.3% to 7.6%. Further, the modern contraceptive prevalence rate is also increased from 53.5 to62.1%, but it is only 20.7% among the 15-19 age group. The unmet need for family planning is more than twice (18.7%) against the state average of 7.6%. The high-unmet need and low contraceptive rate among young people make them vulnerable to various health risks, including STIs Creative Conceptualization: • Develop creative concepts and key messages in line with national and state family planning communication strategies. • Align messaging with the values of informed choice, voluntary decision-making, and reproductive rights. • Script Development: • Draft the radio jingle script in consultation with UNFPA, NHM Rajasthan, and key stakeholders. • Incorporate feedback from technical and communication experts. Production: • Produce the final radio jingle (30–45 seconds) in high-quality audio. • Record in both Hindi and Rajasthani dialects. • Include professional voice-over artists, background music, and sound effects, as needed. Pre-Testing: • Pre-test the jingle in selected communities and incorporate feedback for finalization (optional, based on timeline and budget