Tenders Are Invited For Advertising And Marketing Services – (25016) 606 Medienplaner Bazg

Advertising And Marketing Services – (25016) 606 Medienplaner Bazg. For The Targeted Address Of Potential Aspirants, The Bazg Is Dependent On Paid Advertising In Public (Digital) Space When Recruiting Future Specialists In Customs And Border Security (Fazg). The Creation Of Professional Media Planning That Bundles Cross -Media And Target -Group Channels Of Different Providers (Out Of Home, Digital Out Of Home, Social Media, Etc.) Is To Be Carried Out By A Specialized Media Agency. In Order To Manage The Upcoming Generation Change In The World Of Work (Generation Babyboomer Is In Retirement) And To Counter The Already Noticeable Shortage Of Skilled Workers, The Given Numbers In Recruitment Must Be Achieved More Than Ever. The Bazg Is Currently Running On Average Of 90-110 Jobs Per School Start (Twice A Year). With 180-220 Jobs Per Year, The Experience Has Shown That The Necessary Application Dossiers Results In To Filter The Required Number Of Qualitatively Appropriate Dossiers. The Standard Position Advertisements Of The Federal Administration Alone Are Not Sufficient For This Project. For This Reason, The Kom, Already Today, Takes The Services Of A Media Agency To Advertise The Open Fazg Positions With Tailor-Made Recruitment Campaigns Within Switzerland. The Campaigns Are Either Played Over Throughout Switzerland Or With A Focus On A Certain Region. They Are Cross -Media, I.E. By Means Of Different Measures In The (Digital) Public Space And In The Paid Online Area (Social Media, Googleads, Etc.).