Request for Proposal for Development Of Covid-19 Multimedia Products

Request For Proposals Are Invited For Development Of Covid-19 Multimedia Products Deadline: 19-Nov-2022 17:00 (Gmt 8.00) Beijing, Perth, Singapore, Hong Kong The World Health Organization (Who) Is Seeking Offers For The Production Of Multimedia Products Spanning Various Communications Efforts Of Who Papua New Guinea Background Since Covid-19 Was Declared A Pandemic In March 2020, Who Has Worked Closely With The National Department Of Health And The National Control Center To Support The Government Of Papua New Guinea In All Areas Of The Covid-19 Response. In The Early Onset Of The Pandemic, There Was Widespread Concern That The Virus Posed Severe Danger To All Papua New Guineans. But According To Recent Studies (5Th Wave Of Who Perceptions, Behavioural Insights Survey), Risk Perception Has Dropped Since, With Many People Believing That They Are Either Unlikely Or Extremely Unlikely To Contract Covid-19, And That The Pandemic Has Come To An End. As Of The 10Th Of July 2022, Png Officially Reported Over 44,700 Confirmed Cases Of Covid-19 Including 662 Covid-19 Deaths. Despite The National General Elections Which Began In June 2022 And Will Flow Into August 2022, Reported Cases Remain Low, For Several Reasons Including Testing Hesitancy, Staffing Challenges And Under-Reporting Of Rapid Antigen Tests. However, An Increase In Cases And The Possibility Of Surges Are Anticipated Post-Elections Due To The Related Mass Gatherings And A Low Adherence To Preventive Niupela Pasin Measures Like Mask Wearing, Handwashing And Safe Distancing. Vaccination Coverage Also Remains Low, With Just Under 3% Of The Total Population Fully Vaccinated As Of 26Th June 2022. Whilst Knowledge Of Correct Protective Measures Has Improved, Belief In Incorrect Protective Measures, And Prevalent Vaccine Hesitancy Remains Wide Spread. This Is Fuelled By The Low Risk Perception, With Most Believing That Covid-19 Is Just Like A Common Cold And Hence, Harmless. According To Who Behavioral Insights Survey, The General Sentiment Among Both Pro-Vaccine And Hesitants Is That Mainstream Information From Government And Health Authorities Has Been Limited And Confusing To Date. Information Gaps Highlighted Commonly Relate To Vaccine Safety, Efficacy And Benefits And Is Of Most Interest To Hesitants, While Those Vaccinated Are More Likely To Have Unanswered Questions About The Virus. The Implications From Evidence Highlights A Strong Need For Filling The Gaps In Information, Through Strategic Communications For Behavior Change. This Includes Continued And Enhanced Np (Non-Pharmaceutical) Messaging And Vaccine Safety Messaging, Using Innovative Methods And Multi-Media Products. Who Has And Continues To Support Pngs Covid-19 Response With Strategic Communication, And Risk Communication And Community Engagement (Rcce), Through Its Rcce Pillar. The Engagement Of A Supplier To Assist With Content Development And Production Of Videos Is Essential To This Support During The Absence Of A Full Time Communications Officer, Until That Vacancy Is Filled. Work To Be Performed The Selected Contractor Will Manage The Development Of The Following Multimedia Products, Including Selection And Payment Of Necessary Talent/Artists, Recording, Editing And Documentation: Output/S Output 1: Song And Music Video On Covid-19 Prevention Measures Output 2: Youth Campaign On Covid-19 Advocacy Output 3: Video On Covid-19 And Co-Morbidities (In Line With Who Global Health Days) Tender Link : Https://Www.Ungm.Org/Public/Notice/186487