Tenders Are Invited For Purchase Of Information And Advertising Services

Additional Information: Purchase Of Information And Advertising Services Advertising Campaign Services Short Description: Information And Advertising Services According To Specifications No. 47882/26.04.2022. The Contractor Must Provide The Following Services: 1. The Concept Of The Campaign The Concept Of The Campaign Will Be Elaborated Before The Beginning, Based On The Results Identified Following The Market Research And Focusing The Groups. It Will Also Include The Campaign Branding Service By Developing A Unitary And Harmonized Identity With The Economic And Communication Objectives Of The Purchaser, Which Will Be Transposed Into A Personalized Identity Manual. 2. Making Tv And Radio Spots The Tv Spots Will Last For A Minimum Of 30 Seconds And Will Include The Initial Achievement Of A Brief (Spot Concept), The Script And, Subsequently, The Preparation Of A Production Team For Their Realization. 2 Spots Will Be Made One In The First Year Of Contract And The Second At The Beginning Of The Third Year Of Contract. The Bidder Is Responsible For Organizing The Production Team. The Radio Spot Will Be Declined From The Tv Spot, Keeping The Same Concept And Adapting It To Be Broadcast On The Positions That Will Be Proposed By The Provider And Approved By Hidroelectrica. The Communication Strategy Will Include A General Media Plan, Which Will Highlight The Ways To Promote Tv And Radio Spots. The Media Plan Based On Which The Spots Will Be Made Will Be Presented By The Supplier And Approved By Hidroelectrica. 3 Realization Of Promotional Materials; The Promotional Materials To Be Made Will Consider A Concept Of Unitary Creation. The Key Elements Of The Promotion Campaign, Established In The Visual Identity Guide Of Hidroelectrica, To Be Carried Out By The Economic Operator, Will Be Present On All Materials. The Materials Will Be Used To Promote Hidroelectrica Services Within The Conferences To Be Organized By The Economic Operator. The Materials Through Which The New Services Of Hidroelectrica Will Be Promoted Will Be: Flyere Brochures; Promotional (Used In Conferences), Eg Personalized Pens, Key Chains, Memory Sticks, Etc.) 4. Organizing And Promoting Conferences/Participation In Profile Conferences On Behalf Of Hidroelectrica The Economic Operator Will Propose The Organization Of No Less Than 6 Press Conferences, With The Objective Of Promoting Hidroelectrica Services And To The General Public. The Contracting Entity Will Be Clearly And Completely Respond To All The Clarification Requests -On The 11Th Day Before The Deadline Established By The Participation Announcement For Submitting Offers. It Will Be Answered Only To The Requests For Clarifications Addressed By Op.Ec. Within The Deadline Stated Previously] Providing Term: The Provider Has The Obligation To Be Available To Start The Provision Of The Services Provided In The Contract After Signing The Contract By Both Parties And Within A Maximum Of 10 Days From The Establishment Of The Guarantee Of Good Execution. The Services Will Be Provided On The Basis Of The Order Launched By The Purchaser. The Duration Of The Service Contract Will Be 36 Months. Payment Term: The Contracting Entity Is Obliged To Receive The Service In Accordance With The Provisions Of This Specification. The Contracting Entity Is Obliged To Pay Each Of The Landmarks Offered Based On The Invoice Issued By The Provider, Within 30 Days, Based On The Verbal Processes. Deadline For Submission: 20220726 15:00 Type Of Buyer: Utilities Entity Type Of Contract: Services Type Of Procedure: Open Procedure Regulation: European Union, With Participation By Gpa Countries Type Of Bid: Submission For All Lots Award Criteria: The Most Economic Tender [Disclaimer: The Above Text Is Machine Translated. For Accurate Information Kindly Refer The Original Document.] Tender Link : Https://Ted.Europa.Eu/Udl?Uri=Ted:Notice:401973-2022:Data:En:Html