Tenders Are Invited For Advertising Services – Eoi Needs To Have An External Support Service To Carry Out Commercial Advertising Actions Through A Specialized Agency To Disseminate The Entire Training Offer, As Well As Other Projects That It Develops And Promotes.

Advertising Services – Eoi Needs To Have An External Support Service To Carry Out Commercial Advertising Actions Through A Specialized Agency To Disseminate The Entire Training Offer, As Well As Other Projects That It Develops And Promotes.. Object Of The Framework Agreement The Object Of The Framework Agreement Is The Selection Of An Entity Specialized In Marketing And Advertising Aimed At The Dissemination And Recruitment Of Candidates Likely To Become Clients Or Participants In The Different Products And Projects That Eoi Has In Its Portfolio (Both Those That Are Developed As A Result Of Its Commercial Activity, As Well As Those That Are Financed By European Or Other Similar Funds), As Well As The Establishment Of The Bases That Will Govern The Contracts Derived From The Framework Agreement. Purpose Of The Derivative Contracts The Purpose Of The Derivative Contracts Consists Of The Provision To Eoi Of A Definition Service, Preparation Of A Media Plan, Generation Of Necessary Messages And Launch Of Advertising Campaigns In Both Online And Offline Channels, As Well As The Positioning Strategy Of The Eoi Websites That Are Determined, With The Aim Of Advertising Its Training Programs And Other Projects, As Well As Attracting Students And Participants In Them. The Derivative Contracts Service Includes: Preparation Of Media Plans Preparation Of Advertising Pieces And Messages According To Eoi Instructions. Management Of The Purchase Of Selected Media, Media And Channels. Launch Of Campaigns And Actions, Monitoring Results, Optimization If Necessary And Presentation Of Final Results According To The Kpis Determined By Eoi. The Actions Covered By The Derivative Contracts Will Be Carried Out Mostly In Spain And, Exceptionally, In Those Countries In Which Eoi Develops Or Is Going To Develop Any Promotional Activity Or Project That Requires Advertising And Promotion.