Tenders Are Invited For Advertising And Marketing Services – License Agreement For The Commercialization Of Advertising Surfaces In The Ticket Hall Of The University Of Helsinki Metro Station

Advertising And Marketing Services – License Agreement For The Commercialization Of Advertising Surfaces In The Ticket Hall Of The University Of Helsinki Metro Station. Kiinteistö Oy Kaisaniemi Metrohalli (Hereinafter Referred To As The Procurement Unit) Requests Bids For The Transfer Of The Right To Use Advertising Spaces Located In The Ticket Hall Of The University Of Helsinki Metro Station For Advertising Purposes. The Business Risk Related To The Contract Is Transferred To The Selected Supplier. The Selected Supplier Is Responsible For The Commercialization Of The Advertising Surfaces And Receives Its Income Mainly From Third Parties (Advertisers), And The Procurement Unit Does Not Guarantee A Certain Level Of Profit Or Utilization. The Contract Thus Involves An Essential Demand Risk That Belongs To The Selected Supplier. The Selected Supplier Will Be Responsible For All Investments Related To Advertising Equipment, Including Equipment Purchase, Installation, And Installation-Related Technical Implementations (Such As Telecommunication And Electrical Cabling). The Selected Supplier Is Responsible For The Maintenance, Upkeep And Maintenance Of The Advertising Equipment Throughout The Contract Period. The Liability Also Covers The Costs Caused By Possible Vandalism Or Other Damage. The Procurement Unit Is Responsible For The Costs Of The Electricity Used By The Advertising Equipment. With The Contract, The Procurement Unit Undertakes Not To Enter Into A Similar Contract Regarding The Re-Renting Of Advertising Spaces With Another Operator Engaged In The Same Activity During The Contract Period. The Advertising Solution Must Be Based On Digital Screens (Electronic Screens). The Quantity, Quality And Placement Of The Displays Must Be Appropriate As A Whole In Relation To The Space Of The Ticket Hall, Passenger Flows And Environmental Requirements. In This Procurement, A Market Survey Has Been Carried Out Before The Publication Of This Call For Tenders.