Tenders Are Invited For Consultancy For The Development Of A Communication Strategy For The Territórios Da Floresta Program

Tenders Are Invited For Consultancy For The Development Of A Communication Strategy For The Territórios Da Floresta Program. Description Of Activities: The Contracted Company Will Be Responsible For Developing The Communication Strategy For The Territórios Da Floresta Program, Encompassing The Following Activities: 1. Prepare A Work Plan Containing Methodology, Schedule, And Execution Strategy For The Consultancy; 2. Plan, Moderate, And Systematize A Participatory Workshop To Gather Inputs For The Programs Communication Diagnosis; 3. Conduct A Communication Diagnosis Of The Program, Including Document Research, Benchmarking, Qualified Listening, Media Analysis, Communication Risks, Misinformation, And Mapping Of Strategic Audiences; 4. Develop The Programs Communication Strategy, Including Objectives, Audience Segmentation, Key Messages, Institutional Narrative, Communication Governance, And Strategies For Countering Misinformation; 5. Develop A Media Plan, Including Mapping Of Channels And Media Outlets, Analysis Of Information Consumption Habits Of Priority Audiences, And Definition Of Strategies For Using Different Communication Media; 6. Develop An Operational Plan For The Implementation Of The Strategy, Including Priority Products, Schedule, Monitoring Indicators, Estimated Budget, And Recommendations For Communication Management And Follow-Up; 7. Consolidate All Products Into A Final Document Containing The Complete Communication Strategy, An Executive Version For Decision-Makers, And A Summarized Communication Guide. [Disclaimer: The Above Text Is Machine Translated. For Accurate Information Kindly Refer The Original Document.] Tender Link : Https://Www.Developmentaid.Org/#!/Tenders/Search