Tenders Are Invited For World Wide Web (Www) Site Design Services – Service For The Definition Of The Structure, Organization And Contents Of The New Galician Tourism Website.

World Wide Web (Www) Site Design Services – Service For The Definition Of The Structure, Organization And Contents Of The New Galician Tourism Website.. It Is About Adapting The Galician Tourism Website To The New Reality, Both In Relation To Technologies And In The Way Of Obtaining Tourist Information By Todays Society And Converting It Into A Useful, Efficient Platform With An Iconic Image In Accordance With The Galician Tourism Strategy 2030, Both For The Galician And National Markets, As Well As For International Issuing Markets. To Achieve This Global Objective, The Need To Design And Substantiate, At A Conceptual Level, The Architecture And Functionalities Of The New Website Is Contemplated, Documenting The Navigation Guidelines And Organization Of The Content, As Well As Improving And Adapting Said Content For Its Subsequent Implementation. To Achieve The Specific Objective, The Tasks To Be Carried Out Are The Following: - Conceptual And Structural Design Of The New Galician Tourism Website And Its Continued Optimization. - Analysis, Reorganization And Adaptation Of Existing Content, With The Aim Of Optimizing Its Accessibility, Usability And Informative Value. - Improvement Of Content Through The Production Of New High-Impact Content (Audiovisual, Thematic, Multimedia). - Management Of Quality Control And Coherence Of Content. - Definition Of Guidelines For Integration With Artificial Intelligence Systems, Personalization, Georeferencing And Multichannel Exploitation. - Preparation Of Plans And Documents For The Conservation, Migration And Traceability Of Historical And New Content. - Proposal And Justification For The Integration Of Advanced Tools And Services (Own Or Third Parties), Always Under The Service Modality And Without Requiring Own Technological Development Within The Framework Of This Tender.