Tenders Are Invited For Go-To-Market Strategy Consultant Act Smart Innovation Hub Startups

Tenders are invited for Go-To-Market Strategy Consultant Act Smart Innovation Hub Startups Closing Date: Monday, 06. Jul 2026 Intervention Sector(s): Training & Capacity Building Remuneration range: 4000 to 5000 (USD) Duration of Contract: 2 Months Context & Background Berytech is a leading organization in the Entrepreneurial Eco-system in Lebanon, that aims to provide a conducive environment for the creation and development of startups, through incubation, business support, counseling, funding, networking, and company hosting, hence taking part in the economic revival of the country, participating in wealth and job creation, and retaining graduates and high-level skills in Lebanon. Through the Agrytech & Clyntech Accelerator Program, startups receive support to develop their Minimum Viable Product, test it with early adopters, and build their capacity to establish their business from marketing, financial, management, and operational levels. The Program aims to contribute to job creation and sustainable economic development while advancing the Lebanese entrepreneurial ecosystem. The Agrytech & Clyntech Accelerator Programs mission is to nurture and grow proof of concepts and prototypes that share three common characteristics: An innovation with a scientific or technological focus in the Agrifood and Clyntech sectors. The possibility to scale beyond the local market. The potential to create sustainable job opportunities locally. Scope of work The Agrytech & Clyntech Accelerator Program seeks a Go-to-Market Strategy Consultant to support all 14 startups in the cohort in translating their validation findings and experimentation results into clear Go-to-Market decisions that will guide subsequent commercialization activities within the Acceleration phase. By the end of the assignment, startups are expected to complete a Go-to-Market Strategy Framework including their target customer segment, priority market, positioning statement, key differentiators, and Go-to-Market priorities. The assignment will be delivered through: 1 workshop (3 hours) for all startups in the cohort. 1 lab delivered separately to two startup groups (3 hours each, maximum 7 startups) Up to 2 one-on-one clinics (45 minutes each) per startup. Workshop: Go-to-Market Strategy & Positioning The workshop will support startups in translating validation findings into Go-to-Market decisions by addressing: Customer prioritization and identification of early adopters. Customer segmentation and Ideal Customer Profile (ICP) refinement. Market attractiveness and market selection. Commercialization opportunities emerging from validation findings. Positioning fundamentals and competitive differentiation. Defining and communicating value. Commercial messaging and market positioning. Establishing Go-to-Market priorities. Go-to-Market Lab: (Track A & Track B) The Go-to-Market Lab is a highly interactive working session designed to help startups apply workshop concepts in a focused, small-group setting. Each lab will host a maximum of 7 startups, grouped by commercialization maturity and readiness. Startups will work on practical application, peer discussion, and hands-on development of startup-specific outputs, with direct support from the Consultant throughout. Each lab session will support startups to: Prioritize customer segments and early adopters. Select priority markets. Develop positioning statements. Identify key differentiators. Refine commercial messaging. Develop and refine their Go-to-Market Strategy Framework. One-on-One Clinics The Consultant will conduct one mandatory clinic per startup and may conduct a second clinic based on startup needs and progress, in coordination with the program team. Clinics are focused on practical application and decision-making rather than theoretical discussion, and are used to challenge assumptions, support strategic choices, and refine each startups Go-to-Market priorities. Deliverables Workshop outlines, facilitation plans, and presentation materials. Facilitation plans and working materials for both Go-to-Market Lab sessions (Track A and Track B). Delivery of 1 workshop (3 hours), 2 Go-to-Market Lab sessions (3 hours each), and up to 2 one-on-one clinics (45 minutes each) per startup. A Go-to-Market Strategy Framework and accompanying tools and templates to be used by participating startups. Summary reports following the workshop and each lab session covering participation, key observations, common challenges, and recommendations. A final cohort-level report summarizing key findings, Go-to-Market priorities, and recommendations to be addressed during subsequent commercialization and market entry support activities. Qualifications Minimum 8 years of experience in Go-to-Market strategy, commercialization, business growth, market development, or related fields. Demonstrated experience supporting startups, SMEs, incubators, accelerators, or innovation programs. Proven experience in customer segmentation, market positioning, commercialization strategy, and market entry planning. Strong facilitation and coaching experience with entrepreneurial audiences. Experience working with innovation-driven ventures in the Agrifood and/or Clyntech sectors is a strong advantage. Ability to adapt methodologies to startups at different stages of commercial maturity. Excellent communication and facilitation skills. Fluency in English. Evaluation criteria As the attached PDF file. How to apply To apply, please submit your proposal (technical and financial) along with your resume and work/ project portfolio by email to [email protected] by July 6, 2026. In the financial proposal, please consider sharing the unit price of each workshop, lab, and each one-on-one session in addition to the total amount. [Disclaimer: The above text is machine translated. For accurate information kindly refer the original document.] Tender Link : https://daleel-madani.org/civil-society-directory/berytech/calls/go-market-strategy-consultant-act-smart-innovation-hub-startups