Tenders Are Invited For Providing Access To Specific Communication And Marketing Channels For The Promotion Of Bulgaria As A Tourist Destination, Through Integrated Channels Related To The Process Of Planning And Carrying Out Air Travel.

The Subject Of The Public Procurement Includes Launching A Joint Digital Advertising Campaign To Promote Bulgaria As A Preferred Tourist Destination, Through Audience Access To Push Notification Channels And Providing Access To A Closed Communication And Marketing Ecosystem, Through Which Targeted Communication Is Implemented To Promote Our Country. Through These Channels, Access Is Provided To A Specific Audience Of International Passengers On Wizz Air Routes, Eg Persons In The Process Of Planning Or Making A Trip, With A High Degree Of Engagement And Conversion Probability.