Tenders Are Invited For Advertising And Marketing Services - Communication Services For The Campaign On The Impact Of The Erasmus+ Program (Eu Level)

Advertising And Marketing Services - Communication Services For The Campaign On The Impact Of The Erasmus+ Program (Eu Level). The Subject Of The Public Procurement Includes The Design And Implementation Of A Communication Campaign At The Eu Level, Aimed At Strengthening The Visibility And Strategic Importance Of The Erasmus+ Program. The Selected Agency Will Develop A Communication Strategy, Creative Concept And Key Messages That Will Place The Effects Of The Erasmus+ Program In The Context Of Current Eu Priorities (Talent Development And Employability, Democracy And Eu Values, Inclusion And Accessibility). The Campaign Will Include The Preparation Of Content, Media And Pr Activities, Digital Presence, Media Leasing Plan And Cooperation With National Agencies In Defining Data, Stories And Impact Indicators. The Agency Will Also Provide An Implementation Timeline, A Phased Approach To The Campaign, And An Evaluation Of The Results Achieved Based On Defined Performance Indicators.