Tenders Are Invited For Advertising And Marketing Services – Conception And Implementation Of Advertising Measures For Games Offered By The Gkl Joint Class Lottery Of The States

Tender Detail

110680612
192033-2026
Self-Funded
Tenders Are Invited For Advertising And Marketing Services – Conception And Implementation Of Advertising Measures For Games Offered By The Gkl Joint Class Lottery Of The States
NCB
Western Europe
European Union,G20
17-04-2026

Work Detail

Advertising And Marketing Services – Conception And Implementation Of Advertising Measures For Games Offered By The Gkl Joint Class Lottery Of The States. The Main Tasks Are: - Development Of A Long-Term Communication Strategy Taking Into Account Gkls Entire Range Of Games And The Market Situation. - Development And Implementation Of Classic And Non-Classic Advertising Measures - Coordination And Continuous Development Of The Communication Strategy Together With The Media And Pr Agency. - Advice On Brand Management Issues, Including With Regard To A Connecting Link Between Game Offerings From The Nkl And Skl Product Lines. - Advice On Advertising, Product Features And Sales Promotion. - Development Of A Cd Manual That Is Binding For All Communication Measures (Especially For Sales/Lottery Revenue).

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