Tenders Are Invited For Social Advertising Campaign About Lifelong Learning

The Subject Of The Order Is The Preparation And Implementation Of A Social Campaign Regarding Lifelong Learning Addressed To Working Residents Of Małopolska Aged 18-75, With Particular Emphasis On People 50 Plus. The Subject Of The Order Includes The Following Advertising Activities: A) Preparation Of The Campaign Concept. B) Preparation And Broadcast Of A Radio Spot. C) Preparation And Implementation Of A Full-Truck Advertisement In Krakow. D) Preparation And Implementation Of Advertisements At Małopolskie Autobus Stations. E) Broadcast Of The Film On Bustv (Kraków) And In Koleje Małopolskie. F) Preparation And Implementation Of Advertising On Buses In Koleje Małopolskie.G) Articles On Internet Portals In Małopolska.H) Preparing And Conducting A Promotional Campaign On Facebook.I) Preparing And Conducting A Promotional Campaign In The Google Display Advertising System. The Terms Of The Order And A Detailed Description Of The Subject Of The Order Are Specified In The Annexes To The Swz: Annex No. 1 To The Swz - Description Of The Subject Of The Order (Opz), Annex No. 2 To The Swz - Contract Template.