Tenders Are Invited For Preparing And Conducting Paid Dissemination Campaigns On The Internet Via The Ordering Partys Communication Channels

The Subject Of The Order Is The Preparation And Implementation Of Paid Dissemination Campaigns On The Internet Via The Ordering Partys Communication Channels For The Purposes Of The Project: Microcredentials - Piloting A New Solution Supporting Lifelong Learning (Microcredentials) No. Fers. 05.01-Iz.00-0001/23, Co-Financed By The European Union Under The European Funds For Social Development 2021-2027 (Fers) Program.1. Strategic Goal Of Communication Promoting The Idea Of Micro-Credentials In The Context Of Lifelong Learning, Conscious Career Building, Modern Presentation Of Skills, Promoting The Usefulness Of Micro-Credentials In The Everyday Life Of Companies, Universities, Individual Users. Strategic Assumptions Of Communication: - Supporting The Implementation Of The Strategic Assumptions Of The Project, I.E. Checking The Suitability Of Micro-Credentials For Developing Skills In Accordance With The Idea Of Lifelong Learning And Designing The Process Of Issuing And Collecting Them, - Disseminating Micro-Credentials As A Flexible Tool For Improving And Changing Qualifications In The Context Of Lifelong Learning (Especially For Adults) And Taking Actions To Incorporate This Solution Into Practice Or Policy, - Building A Positive Image Of The Project By Creating Attractive, Distinctive Content.