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    • Tenders Are Invited For Liverpool City Region Visitor Economy Media Agency Engagement

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    101689400
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    DN790197
    Self-Funded
    Tenders Are Invited For Liverpool City Region Visitor Economy Media Agency Engagement
    NCB
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    Northern Europe
    European Union,G20
    31-10-2025

    Work Detail

    Future Tender Opportunity – Expression Of Interest Marketing Campaign Strategy & Delivery – Liverpool John Lennon Airport (Ljla) / Paris Charles De Gaulle (Cdg) Routethe Liverpool City Region Combined Authority (Lcrca), In Collaboration With Northwest Regional Partners, Is Preparing To Launch A Tender Opportunity For Media Agencies To Support The Development And Delivery Of A Bespoke Marketing Campaign. This Initiative Will Position Liverpool John Lennon Airport (Ljla) As The Gateway To The Northwest Of England, With A Strategic Focus On The Paris Charles De Gaulle (Cdg) Route.Campaign Objective: To Promote The Northwest As A Compelling Visitor Destination To A French Audience Of Experience Seekers, Leveraging Ljla As The Entry Point To A Diverse Range Of Regional Experiences. The Campaign Will Aim To Drive Visitor Dispersal Across Partner Regions Through Curated Travel Itineraries And Collaboration With Travel Partners.Key Campaign Features:Target Audience: French Experience Seekersroute Focus: Paris Cdg To Ljlacampaign Period: November 2025 – March 2026Regional Dispersal: Encouraging Travel Across Northwest Partner Destinationscontent Strategy: Use Of Themed Itineraries And Curated Experiences To Support Dispersalinterested Media Agencies Will Be Invited To Demonstrate Their Capability In Strategic Campaign Planning, Creative Delivery, And Partnership Engagement. The Tender Will Seek Innovative Approaches To Audience Targeting, Storytelling, And Measurable Impact.Formal Tender Documentation Will Be Released In Due Course. Agencies Wishing To Express Interest In This Upcoming Opportunity Are Encouraged To Register Their Details And Monitor Updates Via The Lcrca Procurement Portal.
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