Bids Are Invited For Price Registration For Future Hiring Of A Legal Entity Specialized In Institutional Communication Consultancy, On An Ongoing Basis, Involving The Development, Implementation And Monitoring Of Strategic Administrative, Internal And Institutional Communication Actions Of The Amvap Saúde Consortium. The Scope Will Include The Preparation, Organization And Dissemination Of Informative, Guiding And Educational Content About The Consortiums Programs, Actions And Services; Editorial Management And Updating Institutional Communication Channels, Including Social Media And The Official Website; Technical Support For The Standardization Of Institutional Communication; The Production Of Non-Advertising Informative Materials Aimed At Educating The Population And Stakeholders; The Recording And Audiovisual Documentation Of Institutional Activities; And Support For Transparency, Accountability And Strengthening Institutional Dialogue Initiatives, With Any Actions Of
Bids Are Invited For Price Registration For Future Hiring Of A Legal Entity Specialized In Institutional Communication Consultancy, On An Ongoing Basis, Involving The Development, Implementation And Monitoring Of Strategic Administrative, Internal And Institutional Communication Actions Of The Amvap Saúde Consortium. The Scope Will Include The Preparation, Organization And Dissemination Of Informative, Guiding And Educational Content About The Consortiums Programs, Actions And Services; Editorial Management And Updating Institutional Communication Channels, Including Social Media And The Official Website; Technical Support For The Standardization Of Institutional Communication; The Production Of Non-Advertising Informative Materials Aimed At Educating The Population And Stakeholders; The Recording And Audiovisual Documentation Of Institutional Activities; And Support For Transparency, Accountability And Strengthening Institutional Dialogue Initiatives, With Any Actions Of
Provision Of Ongoing Institutional Communication Advisory Services, Including Technical Support For The Preparation And Implementation Of Administrative And Institutional Communication Actions Of The Amvap Saúde Consortium. This Includes: Editorial Management Of Informative And Educational Content; Organization And Dissemination Of Information Of Public Interest; Update Of Official Channels; Standardization Of Institutional Language; Internal Communication Technical Guidance; Recording And Audiovisual Documentation Of Institutional Activities; Support For Transparency And Accountability Actions. Activities Of An Advertising, Promotional Or Intermediation Nature With Media Vehicles Are Prohibited, Under The Terms Of Law No. 12,232/2010., Provision Of Management And Maintenance Services For Institutional Media, Involving The Production, Editing And Publication Of Informative, Educational And Administrative Content On Social Media And On The Consortiums Institutional Website. Includes: Audiovisual Recording Of Activities, Creation Of Informative Content, Editing Of Short Institutional Videos, Public Service Posts And Guidance Materials For The Population And Service Users. The Creation, Design Or Broadcasting Of Advertising Campaigns Of Any Nature Is Prohibited. Estimated Value For Reimbursement For The Production Of Strictly Informative Graphic Materials, Such As Guidance Posters, Explanatory Leaflets, Reports, Institutional Information, Internal Signage And Other Items Intended For Institutional Communication And Public Enlightenment. The Production Of Advertising, Promotional Pieces Or Publicity Campaigns Within The Scope Of The Arts Is Prohibited. 1St And 2Nd Of Law No. 12,232/2010., 11/07/2025 - 16:09:57
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